The Kia Sorento is an all-new mid-size sport-utility that has the potential to become a runaway bestseller. Named after a city in Italy, the Sorento packs a big V6 engine. It seats five with lots of elbow room. It will go anywhere its rivals will off road, yet it maintains a civil attitude on the pavement.

What sets the Sorento apart is its price: $5,000 to $6,000 less than comparable SUVs. Yet it comes loaded with standard features.

The 2003 Kia Sorento is available in two trim levels: LX and EX. Pricing had not been announced when this was written, but we're guessing $18,500 for an LX and $22,500 for an EX with four-wheel drive adding about $1500 to each. LX comes loaded with standard features. A 3.5-liter 24-valve double overhead-cam V6 is standard, and comes with an electronically-controlled four-speed automatic with overdrive. Other standard features include air conditioning, central locking, power windows with driver-side express down, dual heated power mirrors, cruise control (with steering wheel-mounted controls), tilt wheel, AM/FM/CD sound system with eight speakers, and a rear cargo cover; these features are often extra cost on other SUVs.
EX is powered by the same V6, but replaces the LX's engine-speed sensitive power rack & pinion steering with electronic vehicle speed sensing power. Also added are floor mats, standard alloy wheels, a power sunroof, 8-way power driver's seat, remote keyless entry, a "multimeter" in the overhead console, electrochromatic inside rearview mirror, Homelink, and a Delphi premium CD/cassette stereo with steering wheel audio controls.

A Luxury package optional on the EX includes a sophisticated Torque on Demand full-time all-wheel drive system (that also includes a "low range"), automatic headlamps, heated front seats, automatic air conditioning, and a six-disc in-dash CD changer. A self-leveling rear suspension and a rear spoiler are options for the EX. Leather upholstery is available as an option. Four-wheel anti-lock brakes (ABS) is a standalone option on all models.

The Kia Sorento's designers seem to have done what sometimes seems impossible in the SUV market: They designed an SUV that doesn't really look like anything else. From the side, particularly around the C-pillar, there's a slight resemblance to the Lexus RX300, but the front has a distinct look, if somewhat Mercedes-Benz M-Class-ish. From the rear, the Sorento has distinctively broad shoulders, thanks to a shoulder line that steps out and sweeps around the tailgate. The truck's width, wider than most of its competitors, is apparent from this angle. Sorento's headlights have stylish clear covers. Out back, Kia managed to do something different with the taillights, circular with dots of red in a spoke-like pattern.
The Sorento's front and rear overhangs are short, something that anyone who takes the Sorento seriously off road will appreciate. Those who frequent colder climes will appreciate the standard rear defroster and rear wiper, and the hot-wire windshield deicer.

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The EX has a two-tone treatment with lower body cladding in a contrasting color. The LX doesn't have the cladding. A roof rack is standard on the EX, but optional on the LX.

The Kia Sorento is a roomy vehicle, offering slightly more headroom and equal front shoulder room to that of the Jeep Grand Cherokee. Three adults will fit in the back seat, with generous leg room and four cup holders.

The Sorento is built to a price, and this is most evident in the interior. The EX has splashes of "woodgrain" trim, which is plastic doing a poor job imitating wood. The woodgrain surrounds the center stack on the dash and splashes of it are on the door panels. The steering wheel rim on the Luxury package Sorento is half leather, half woodgrain, where a full-leather wheel would be nicer to grip.
The interior of the Kia Sorento is loaded with features, however. An overhead console offers sunglasses storage, map lights and a garage door opener pocket. A display provides readouts for outside temperature, compass, altitude, and, for weather buffs, barometric pressure. (We can think of no other car in history that has offered a barometer.) The center console has double bins, and there are useful cubbies, including a soft-touch slide out storage bin and a tip-out coin bin, both felt lined. A storage bin under front seat is standard, and the big lockable glove box has a map shelf plus the usual room. There are two power points up front, one for the second row and another in the cargo area.

The shifter is easy to reach and has a straight fore-and-back pattern. The control for four-wheel drive is a twist knob on the dash to the left of the steering wheel; the part-time 4wd in the LX includes a low range. The ignition key is on the dash, easier than fumbling to find a column-mounted keyhole behind the steering wheel.

The cargo area is accessible through the hatch, or through the rear glass window. There's another storage area under the cargo area floor. A cargo cover comes standard. The full-size spare tire is mounted under the vehicle and, if the model has alloy wheels, the spare is mounted on an alloy wheel as well. The rear seat flips and folds 60/40 to form a flat floor with a cargo capacity of 66.4 cubic feet with the rear seat folded. With the seat raised, there's 31.4 cubic feet of cargo room.